program for social media optimization (PSMO)

Are you ready to become a social business? How do you know?

Use PSMO^TM to assess organizational culture and social business sophistication so you know where your company stands and how best to transition to a business that makes optimal use of social channels.

How PSMO^TM Works

• Take our questionnaire to measure respondent perceptions about the organization’s social media competency
• Items are classified to show your organization’s cultural profile
• Your profile is used to determine strategies and tactics that should be implemented